| Implementing the
Customer Experience
Implementing the customer experience starts with understanding
that there is a huge difference between customers being satisfied
and receiving satisfaction.
One is a scientific response, the other is an emotional
response. It is this emotional response that separates OK customer
service from the truly exceptional.
"I feel privileged to have been involved with
Understanding and Learning. The approach is truly inspirational
and makes all other initiatives look out of date. It's the best
thing to happen to Orange in the nine years that I have worked here"
Charles Hill, Customer Relations Manager, Orange
UK
|